Wild Ass Seat Cushions Celebrates 10 Years of Comfort Innovation

Company Marks a Decade of Success Serving Riders, Drivers,
and Everyone Who Sits a Lot

BRAINERD, MN – November 6, 2025 – (Motor Sports NewsWire) – Wild Ass™, the innovative comfort-technology brand known for revolutionizing motorcycle seating comfort, is proudly celebrating its 10th anniversary. What began as a bold idea to make long rides more enjoyable for motorcyclists has evolved into a global success story—providing comfort to tens of thousands of riders, drivers, and everyday sitters across the world.

For a decade, Wild Ass Motorcycle Seat Cushions has been dedicated to solving one universal problem: how to stay comfortable in the saddle—or any seat—for extended periods of time. Using medical-grade materials and proprietary adjustable/inflatable and collapsible air-cell technology, Wild Ass seat cushions has set the standard for pressure-relief comfort across multiple industries.

“Ten years ago, we set out to make riding more enjoyable,” said Craig Johnson, founder of Wild Ass. “Today, our customers range from motorcyclists and truck drivers to tractor operators, pilots, and even office workers. If it involves sitting, we can make it better.”

As Wild Ass looks toward its next decade, the company is expanding its reach far beyond the motorcycle market. New product applications are underway for UTVs, tractors, cars, trucks, and even stadium seating, ensuring that comfort is never confined to just two wheels. The company attributes its growth to a loyal and passionate customer base, a strong dealer network, and a commitment to quality manufacturing in an FDA-approved Medical Device Manufacturing Facility. With plans to introduce new cushion designs, sizes, and cover options in 2026, Wild Ass is poised for another decade of success.

To commemorate the milestone, Wild Ass will launch a year-long 10th Anniversary Celebration Campaign, featuring giveaways, social media challenges, and a limited-edition cushion design. For more information, visit www.wild-ass.com or follow Wild Ass on social media at @TheRealWildAss.

About Wild Ass Seat Cushions

Wild Ass designs and manufactures premium air cushion seating systems engineered to reduce pressure points, vibration, and heat for riders and drivers across multiple platforms. Based in Brainerd, Minnesota, the company’s products are made from medical-grade materials and proudly tested across America’s most demanding road and trail environments.

Source: Wild Ass

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