“I didn’t really think that anything would come of it,” Aiava told Sporting News. “It was an impulsive buy. I just wanted to find some old dresses that nobody was wearing anymore and some looks that I thought were iconic.
“I decided to wear a few this AO because I don’t have a sponsor. Somehow it got picked up by everyone and now it’s blown up, which has been pretty cool.”
For each match, Aiava brought out a different dress from her vintage haul. Tennis fans had fun spotting the dresses and their references, as journalist Ben Rothenberg kept a thread on X documenting each look.
