FALLS CHURCH, VA – April 3, 2026 – (Motor Sports NewsWire) – The National Powersports Dealer Association (NPDA) today announced a strategic leadership transition designed to support the continued growth of both its Dealer Connect event and its expanding membership base.
Tigra Tsujikawa, who has served as NPDA’s Membership and Marketing Director, will transition into a new role as Events Director, the association’s rapidly growing annual industry event.
DealerConnect has experienced significant momentum, emerging as a premier gathering for Powersports Dealers and industry partners. As Event Director, Tsujikawa will focus her efforts on elevating the event experience, strengthening industry engagement, and scaling its impact across the powersports community.
“Tigra has been instrumental in building the NPDA’s membership and marketing foundation,” said Jayson Davis, Chairman of the NPDA. “As DealerConnect continues to grow, it requires dedicated leadership. Tigra’s experience, relationships, and vision make her the ideal person to take the event to the next level.”
As part of this transition, NPDA is launching a search for a new Membership and Marketing Director who will focus on driving membership growth, strengthening partner relationships, and expanding the association’s reach.
“This move reflects the momentum we’re seeing across the organization,” added Davis. “We’re investing in both our flagship event and our core mission—supporting and growing a strong, connected dealer network.”
The new Membership and Marketing Director will play a key role in expanding NPDA’s footprint, leading sales-driven membership initiatives, and enhancing engagement with Dealers and industry Partners.
For more information about NPDA and upcoming opportunities, visit npda.org.
About the National Powersports Dealer Association (NPDA)
The National Powersports Dealer Association (NPDA) was founded in 2021 to support franchised and independent powersports dealers by providing specialized services, products, programs, and education. The NPDA advocates for dealer interests and works to foster a professional, profitable, and sustainable powersports industry.
Mission Statement
The NPDA empowers franchised and independent powersports dealers through services, products, programs, education, and advocacy—amplifying dealer voices to build a stronger, more successful, and more professional industry.
Source: National Powersports Dealer Association
####
Discover more from Motor Sports NewsWire
Subscribe to get the latest posts sent to your email.
