LONDON (AP) — The International Tennis Federation will change its name to “World Tennis” as of 2026.
The switch was ratified Thursday by member national tennis associations voting at the governing body’s annual general meeting.
“The change will provide a clearer identity that is more relevant to players, fans, partners and tennis stakeholders around the world, and brings the brand in line with a majority of sport’s most prominent global governing bodies,” the ITF said in a statement.